Thursday, June 25, 2020

Millennials and Generation Z Will Equal Baby Boomers and Older in 2020 Election

Photo: Raul Roa/LA Times
Millennials and Generation Z are the passion, energy and street troops behind the Black Lives Matter protests. They are the most diverse generations, best educated, most liberal and potentially most influential in the 2020 election.

Voters 40 years old and younger will be the largest group of eligible voters nationally, just edging out Baby Boomers and older. The pattern is likely to be similar in Colorado given the recent growth in young and educated residents in the Front Range metro area. But, will they vote?

The Pew Research organization’s latest report on generational voting offers the following observations:
  • Millennials and Generation Z will be more diverse than previous generations
  • Generation Z and Millennials are much better education (Gen Z – 57% enrolled in college, Millennials – 52%, Gen X – 43%)
  • Much more liberal on key issues
    • Like activist government
    • Believe climate change due to human activity
    • Blacks treated unfairly
    • Same-sex marriage good for society
  • Much more competent with new communication technology
    • YouTube
    • Instagram
    • Snapchat
    • Facebook
    • Twitter

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