|Fisher’s Peak Ranch in southeast Colorado | The Nature Conservancy|
GOCO is one of Colorado’s most successful independent grant-making agencies. It was created by a voter approved initiative, and has invested $1.2 billion of lottery gaming proceeds into the preservation of 1.2 million acres of land, restoration of 900 miles of trails and funded more than 5,000 projects in its 27-year existence.
Ciruli Associates helped design the initiative in 1991 and directed the petition and election campaign and its public opinion research through a 58 percent statewide victory in 1992.
The initiative created the Great Outdoors Colorado Trust Fund, which redirected lottery gaming proceeds from prison construction into the preservation of open space and a host of preservation, restoration and recreation projects for the state and local communities.
On the 2019 ballot, Proposition DD proposes using gaming revenue from sports betting for water conservation and management programs. Will the public see the benefit of using a gaming tax for an environmental purpose? They did in 1992.