Tuesday, January 31, 2012

Obama Targets Independent Voters

President Obama’s trip to Colorado targeted independent and swing voters.  His State of the Union speech was heavily loaded with positions that swing voters find attractive.

A focus group of Denver swing voters conducted as he was giving his speech showed that in a before and after test his clean energy and anti-oil company positions produced a 22 percent shift in his favor.

But, the latest Gallup poll of twelve swing states, including Colorado, shows Obama in a dead even race with Republican frontrunner Mitt Romney.  Neither Newt Gingrich nor Ron Paul runs well at this time. 

The survey reaffirms that the campaign is amazingly close and that Republicans generally will return to Romney as the party’s standard bearer to best Obama.  Hence, the campaign will make a difference as both camps fight for weak partisan and independent voters.


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